Artists’ Portal – Social Media
Social Media
Follow and Tag us!
Social Media Rules/Guidelines
Our social media guidelines can be found on Page 10, 2.10, in the Employee Manual. Read them here and here.
The Muny Media Policy Statement
As part of The Muny’s mission to share and celebrate the work of our artists with the St. Louis community and beyond, we actively capture photo and video content throughout the rehearsal and performance process. These materials are used in promotional efforts to help drive ticket sales and audience engagement across social media, email, website, and press platforms.
By participating in a Muny production, all artists acknowledge that:
- The Muny reserves the right to capture and share photos and videos at any point during the rehearsal or performance period.
- Artists do not receive approval rights over photos or videos prior to publication.
- All content is subject to an internal quality control process to ensure individuals are shown in the best light possible.
This policy applies to official Muny-captured content for the primary purpose of show promotion. It does not apply to the Artist Spotlight series, which operates under a separate editorial process.
Key Content Types Covered Under This Policy
📸 Photo Content
- Platform Pics – Photos captured during rehearsals for internal and external use
- Opening Night Production Photos – Select photos captured during tech and opening
- Backstage Photos – Behind-the-scenes moments from one designated night
- Closing Night Cast Photo – Full cast photo taken during the final performance
🎥 Video Content
- Designer Run Sizzle – Short promotional edit featuring clips from the Designer Run
- Tech Teaser – High-energy preview using moments from Tech night
- Opening Night Video – Full highlight reel shared the day after Opening Night
- Additional Promo Edits – Feature performances or musical numbers that support ticket sales
📱 Social Media Takeovers
- Designer Run Stories Takeover – BTS Instagram story coverage highlighting cast and creative team
- Sitz Probe Takeover – Actor-led Instagram story during the orchestra rehearsal
If you have any questions about this media policy or how content will be captured and shared, please reach out directly to Company or Stage Management, who can help clarify any concerns.
Canva Social Templates
You’ll be onstage this summer at The Muny, and we’d love to help you share your exciting news with the world! Use one of our show-branded Canva templates to create a personalized post for social media.
Select your show below, and when prompted, choose Use template for new design.
Add your headshot, name and role, and share on the first day of rehearsal!
Don’t forget to tag us: @themuny
